How Beautiful It Is

posted by Anna Chayasatit July 2, 2014

The FIFA World Cup 2014 is soon coming to its closing-yet-most-dramatic stages, but tonight at the Kemistry Gallery, the celebration is just about to begin.

The 30 members of the Soho Warriors Football Club have worked on a huge variety of projects spanning from design, photography, digital, film and product design, all related to the FIFA World Cup and together they are presenting you the greatest works of FIFA-influenced design. The SWFC was set up by Matthew and Chris Dent in 2011 with an aim to build bridges between London’s best talents. The exhibition will include a series of evening events, film screenings and live matches and will run until 13th July. Check their website for more details!