Nikelab Air Zoom Spiridon x Roundel

Originally released in 1997, NikeLab has recently unveiled their brand new collaboration with Roundel, revamping the retro running shoe that is the Nike Air Zoom Spiridon. Initially inspired by the 90s garage rave scene, the updated interpretation is boldly decorated with an all over Johnston100 font, celebrating the font’s 100 year anniversary. The iteration is the second release from the Nike x Roundel collection. The first was unveiled in 2013, when Nike used the roundel to decorate a pair of Air Max models in honour of London Underground’s 150th Anniversary.

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The Johnston100 typeface was first created by calligrapher Edward Johnston in 1916 and re-designed by international font company Monotype in an attempt to bring the 100 year typeface into the 21st century with the addition of the hashtag, @ sign and shifting to lighter weights, hairline and thin, more suitable for digital use. Deployed across Transport for London’s maps, posters, signage and now the Nike Air Zoom Spiridons, the timeless font has been around for 100 years and will be for another, if not longer, according to TfL’s head of design, Jon Hunter.

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Available in both a white and navy base, the prominent Swoosh branding embeds a contemporary iridescence while the transparent mesh adds texture, with the iconic Transport for London roundel embroidered proudly on the tongue of each. The navy pair, however will be exclusive to the UK while the white option is to be featured in the global release.

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The updated Nike Air Zoom Spiridons were to be released on November 9th 2016 exclusively at a pop up shop in Charing Cross Station. If you missed out, more will be available to the public on November 17th from selected stores.

www.nike.com



Alice Harrison

Alice Harrison

Author at People of Print
alice@peopleofprint.com
Alice Harrison

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