Offways is a biannual publication focusing on people who want to create something meaningful and sustainable with good quality. We are talking about a very rare group of people. People who are not motivated by an idea of how to make cash but people who are driven by imagination and inner impulse. Filled with beautiful imagery and interesting articles, the debut issue of Offways takes a close look at both emerging and established creative practitioners. I don’t think it’s too much to say that Offways is a testament to the challenge of global capitalism. And it doesn’t surprise me that all copies of the magazine sold out quickly.