Marking the tracksuit’s ongoing significance in sport, style and culture, adidas has named Friday 6th November as #adidastracksuitday and they’re inviting everyone to get involved. adidas has collaborated with photographer of the moment Vicky Grout and stylist Hayley McCarthey to create a set of imagery celebrating almost 50 years since the Franz Beckenbauer Tracksuit was released in 1967 — it was the first piece of adidas apparel that would make the brand famous for more than just footwear. Oh… and we hand screen printed their lovely tracksuit boxes!
We hand screen printed the tracksuit boxes at East London Printmakers.
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